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Press release – Micvac exhibits at Anuga FoodTec

– The international supplier fair for the food and drink industry

The Swedish company Micvac is returning to Cologne in Germany to exhibit at Anuga FoodTec for the second time. The exhibition is held from 24th – 27th March, 2015. “Anuga FoodTec 2012 was a success and we established many good contacts with potential customers, so we have high expectations this year”, says Christina Frohm Kramer, Marketing Director Micvac.

“Visitors that come to Anuga FoodTec are looking for innovative process solutions and Micvac is one. This combined with some new portfolio development will make a visit to our stand worthwhile for modern producers”, states Håkan Pettersson, Managing Director Micvac

The market for chilled ready meals increases and the Micvac method is a smooth and modern way of producing fresh and nutritious meals for today’s demanding consumers. People look for natural meals without additives. The Micvac expansion all over the world is a proof for this.

“Recent surveys show that both German and French consumers would buy and recommend Micvac process prepared meals. They also appreciate the convenient packaging with the valve that whistles when the food has reached a perfect and even temperature”, says Karolina Eldh, Communication Manager Micvac.

Micvac will show the new two-compartment tray during the fair. This is something many consumers appreciate. The vacuum in the pack enables a standing presentation in the shop shelf if required.

“As to food service, we think that our thermoformed products will be a big success”, continues Håkan Pettersson. “This is a perfect solution for components such as vegetables, minced meat mixes, fish in sauce, etc.”

The microwave tunnel used in the process is a well thought out design especially constructed for the Micvac method to ensure a homogenous in-pack cooking and pasteurisation. In our pilot plant in Sweden, we can show you how it works.

anugaSo don’t miss a visit to Micvac during Anuga FoodTec in hall 10.1, stand D51.

We would be very happy to discuss and explain our method to you during the fair. Or why not get a taste of it? There is a possibility to taste our customers’ products to be assured about the quality of the food through this unique method.

Micvac – Fresh thinking, served.

For more information, please contact
Mrs. Christina Frohm Kramer
+46 31 706 12 44