The chilled ready meals category is as yet relatively new to the market. To increase its understanding of the consumer, foodtech company Micvac recently had a consumer survey conducted. The results contribute invaluable insights for suppliers in the category. Malin…
Foodtech company Micvac has mapped Swedish consumers’ consumption of chilled ready meals. The results show that almost 60 per cent eat it at least once a year, generally because they regard it as tasty, convenience and good value for money.…
We welcome Magnus Sidling to our growing Micvac team as Sales Manager! Magnus will further strengthen our focus on providing excellent business development support to our existing customers. He will also be a key part of bringing onboard new customers…
We are very happy to welcome Farhad Miri as our new Finance & Admin Director, starting 1st of March. Most recently he was Finance Business Partner at Macgregor Sweden AB and one of four senior business controllers handling the global…
– produced using the Micvac method Since November, grocery giant Lidl in Sweden is selling three ready meals produced by Smålandskräftan using the innovative Micvac method. The meals are Meatballs with Mashed Potatoes, Sausage Stroganoff and Pasta Pomodoro, and the…
Micvac is now able to offer remote demonstrations of our technology, even including recipe development sessions from our pilot plant in Mölndal, Sweden. Our team will pre-plan together with you and accompany you every step of the way. Please contact…
The food industry and national authorities alike want to reduce food waste along the whole chain. IVL, the Swedish Environmental Research Institute, is coordinating a cooperation programme to reduce food waste. Organisations along the entire food chain, from producer to…
The patented Micvac method is used by several producers of fresh convenience food. The process takes place in a number of stages, whereby the ingredients are cooked in a sealed pack and pasteurised in order to guarantee high food safety.…
Safe food without preservatives By sealing the packs before the food is cooked, products with the patented Micvac valve offer a very high level of food safety. Fresh ingredients are placed in the pack, which is then sealed in plastic…
In order to offer its customers greater freedom of choice, Swedish grocery retailer Coop, in association with food producer Grön Ko, is offering a new size of pack for chilled ready meals. The new pack from Micvac is round and…